Friday, 26 April 2013

Evaluation (Question 3)


A production company provides the physical grounds to build on in the form of media entertainment such as films and television programmes. Production companies are usually responsible for sourcing the funds to produce the production. It is also responsible for budgeting, scheduling, the supply with Talent and resources, the organisation of staff, the post production side such as editing and distribution and the actual marketing of the production.
The film distributor is the company or individual solely responsible for the marketing of a film. The distributor may set the release date of the film and the way which the film is made available for viewing e.g., directly to the public through either through cinema viewing or directly to DVD. A distributor may do this directly, if the distributor owns the theatres or film distribution networks, or through exhibitors and other sub-distributors. A limited distributor may only deal with particular products such as DVD’s or Blu-Ray, or may act only in a particular country or market.
For a low budget film like ours the funding would most likely come from a government grant from the UK film council or the British Film institute. The BFI have a lottery funding system for film producers in the UK who are emerging or world class and are capable of creating distinctive and entertaining work. I believe that our film fits suitably into this category and would benefit from this type of funding.  I believe our film particularly would be initially distributed through small film festivals across the country such as the commonwealth film festival in Manchester and the East end film festival in London to raise awareness of the production, and establish our production company as a leading British film production company.  Then when the film had received some more interest and possibly further funding it could go on to be shown in smaller, independent cinemas such as the corner house in Manchester.  Films that would be released in a similar way would be other low budget British films such as Monsters written and directed by Gareth Edwards. 
The logo of the real production company we used in our production was Spy glass entertainment, we felt as though this would be a suitable choice as from what we had observed through our research of thriller conventions we noticed that many of the thrillers such as ‘The Sixth sense were either produced or co-produced by Spyglass.  The name of our own production company is Songbird productions; the name was a group decision based on what we had observed from our research of current thrillers.  We noticed that many production company names included connotations of limitlessness and others with the sky and the name ‘Songbird productions seemed to feature both connotations. The actual logo features the name of the company ‘Songbird productions’ along with four animated birds that fly in to position over the title in turn. The animated logo is accompanied by the sounds of song birds tweeting to make the logo feel naturalistic and establish a brand to the company.
The opening credits mention each person involved in the production in the order which it would in an actual thriller production based mainly on importance with the director appearing first, the assistant director appearing second, followed by the editing and other credits such as props and sound.  Each credit is divided with a scene in between; the opening is split between two scenes so the credits only appear on one of the scenes.
The software we used to edit the production was Final cut pro for Macs we believed that this would be the best software to use because everyone on the production team was already familiar with the software and knew that we could edit the footage in a way that would reflect our vision of what we wanted the production to be like by using this software.

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